Context

To successfully compete in an increasingly globalized market, understanding and effectively implementing company strategy is essential. This is a complex process that involves structural design, resource allocation, information and decision-making procedures, HR management, reward systems, and leadership. Company managers therefore need to master a wide range of skills – organization, control, motivation, leadership, communication and innovation.

Objectives of the two-day enterprise training course:

• Review the very latest trends in effective strategy implementation
• Identify the challenges of international company strategies, by focusing on those currently facing domestic and multinational enterprises in China
• Understand the success factors of strategy implementation
• Design personalized frameworks to create and sustain successful company strategies

Target Audience

This program is specifically aimed at:

• Senior managers and executives with previous experience in strategy design and implementation, who wish to expand and enhance their organizational and operational skills in this area
• Senior managers and executives who are responsible for key departments, and/or who are directly involved in company budgeting, accounting and general expenditure
• Team project members involved in the implementation of company strategy

To fully benefit from the program, companies are advised to register executives who are involved in both the front-of-house and operational areas of their enterprises.

Professor Robert Gogel

HEC Paris Professor Robert Gogel holds a BA from Harvard University, a Master’s in Applied Economies from the University of Louvain and an MBA from the University of Chicago.

Over the past 30 years, Professor Gogel has held several CEO positions for global outsourcing organizations, where he was directly responsible for designing, developing and implementing company strategy. He has directed world-class enterprises such as Integreon and Enrich, and has also held positions on the executive boards of the AXA Group, Siemens Business Services and GmbH. He also co-founded the leading think tank – The European Executive Council.

Professor Gogel specializes in financial service firms, professional service organizations, and international team management. He is the annual keynote speaker at Shanghai’s premier economic conference, hosted by Cyamlan. He is also prominent figure in the academic world. In addition to his several business publications, he is the editor-in-chief of the annual State of the European Union conference, and frequently contributes to publications and forums.

Registration information

Participants must register in advanced and are required to pay the required fee by 01/09/2015.
Prospective applicants are advised that this training program is limited in availability and therefore places are allocated on a first-come, first-served basis.

This training course will be delivered in English

Fees:

• Membership: RMB 6,000
• Employees of membership companies: RMB 6,000
• Non-membership: RMB 6,600

For more information, please contact Caroline Wang, Tel: (8610) 8519-0892, Email: cwang@amchamchina.org